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	<title>Comments on: Nofollow still means don&#8217;t follow, and how to instruct Google to crawl nofollow&#8217;ed links nevertheless</title>
	<link>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/</link>
	<description>If you've read my articles somewhere on the Internet, expect something different here.</description>
	<pubDate>Fri, 10 Feb 2012 00:24:55 +0000</pubDate>
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		<title>By: I Call Them Gonzo SEO’s for a Reason</title>
		<link>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1532</link>
		<dc:creator>I Call Them Gonzo SEO’s for a Reason</dc:creator>
		<pubDate>Tue, 03 Feb 2009 22:24:27 +0000</pubDate>
		<guid>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1532</guid>
		<description>[...] Sebastian. Sebastian’s Pamphlets, in my opinion, is one of the top resources for technical SEO information. With each topic he goes into an in-depth analysis of why something works the way it does. The best part about his blog posts: he tests everything and shows you the results! Instead of just saying that he tried something, he shows you what he did. It is a great blog to learn advanced SEO tips and tricks from. My favorite post on his blog: Nofollow Still Means Don’t Follow, and How to Instruct Google to Crawl Nofollow’ed Links Neverth... [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] Sebastian. Sebastian’s Pamphlets, in my opinion, is one of the top resources for technical SEO information. With each topic he goes into an in-depth analysis of why something works the way it does. The best part about his blog posts: he tests everything and shows you the results! Instead of just saying that he tried something, he shows you what he did. It is a great blog to learn advanced SEO tips and tricks from. My favorite post on his blog: Nofollow Still Means Don’t Follow, and How to Instruct Google to Crawl Nofollow’ed Links Neverth&#8230; [&#8230;]</p>
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		<title>By: seo company</title>
		<link>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1395</link>
		<dc:creator>seo company</dc:creator>
		<pubDate>Thu, 31 Jul 2008 15:46:40 +0000</pubDate>
		<guid>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1395</guid>
		<description>Nice analysis, I was searching for something like this since a long time and at last.. got it here at your blog.. really appreciate your analysis and the javascript code you have provided.. 


if (document.getElementsByTagName) {
var aElements = document.getElementsByTagName("a");
for (var i=0; i 

I'm gonna check it with one of my site.. Thanks a lot dude..
keep up the good work.. :)</description>
		<content:encoded><![CDATA[<p>Nice analysis, I was searching for something like this since a long time and at last.. got it here at your blog.. really appreciate your analysis and the javascript code you have provided.. </p>
<p>if (document.getElementsByTagName) {<br />
var aElements = document.getElementsByTagName(&#8221;a&#8221;);<br />
for (var i=0; i </p>
<p>I&#8217;m gonna check it with one of my site.. Thanks a lot dude..<br />
keep up the good work.. <img src='http://sebastians-pamphlets.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /></p>
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		<title>By: Sunday SEO / Search Supplemental Week 14 &#171; SEO Company &#124; North South Media</title>
		<link>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1309</link>
		<dc:creator>Sunday SEO / Search Supplemental Week 14 &#171; SEO Company &#124; North South Media</dc:creator>
		<pubDate>Sun, 06 Apr 2008 05:49:04 +0000</pubDate>
		<guid>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1309</guid>
		<description>[...] I use SEO for Firefox to highlight nofollowed links but as Sebastian showed us all you can even fool plugins and CSS with a cool piece of Javascript (I know Sebastian&#8217;s post was not put up in the last week but it is useful to know that these [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] I use SEO for Firefox to highlight nofollowed links but as Sebastian showed us all you can even fool plugins and CSS with a cool piece of Javascript (I know Sebastian&#8217;s post was not put up in the last week but it is useful to know that these [&#8230;]</p>
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	<item>
		<title>By: I Call Them Gonzo SEO’s for a Reason &#124; Gonzo SEO</title>
		<link>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1265</link>
		<dc:creator>I Call Them Gonzo SEO’s for a Reason &#124; Gonzo SEO</dc:creator>
		<pubDate>Wed, 05 Mar 2008 20:18:36 +0000</pubDate>
		<guid>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1265</guid>
		<description>[...] Sebastian. Sebastian’s Pamphlets, in my opinion, is one of the top resources for technical SEO information. With each topic he goes into an in-depth analysis of why something works the way it does. The best part about his blog posts: he tests everything and shows you the results! Instead of just saying that he tried something, he shows you what he did. It is a great blog to learn advanced SEO tips and tricks from. My favorite post on his blog: Nofollow Still Means Don’t Follow, and How to Instruct Google to Crawl Nofollow’ed Links Neverth... [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] Sebastian. Sebastian’s Pamphlets, in my opinion, is one of the top resources for technical SEO information. With each topic he goes into an in-depth analysis of why something works the way it does. The best part about his blog posts: he tests everything and shows you the results! Instead of just saying that he tried something, he shows you what he did. It is a great blog to learn advanced SEO tips and tricks from. My favorite post on his blog: Nofollow Still Means Don’t Follow, and How to Instruct Google to Crawl Nofollow’ed Links Neverth&#8230; [&#8230;]</p>
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		<title>By: Search Engine Land: News About Search Engines &#38; Search Marketing</title>
		<link>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1201</link>
		<dc:creator>Search Engine Land: News About Search Engines &#38; Search Marketing</dc:creator>
		<pubDate>Mon, 25 Feb 2008 18:34:48 +0000</pubDate>
		<guid>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1201</guid>
		<description>&lt;strong&gt;SearchCap: The Day In Search, February 25, 2008...&lt;/strong&gt;

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.......</description>
		<content:encoded><![CDATA[<p><strong>SearchCap: The Day In Search, February 25, 2008&#8230;</strong></p>
<p>Below is what happened in search today, as reported on Search Engine Land and from other places across the web&#8230;&#8230;.</p>
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		<title>By: Sebastian</title>
		<link>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1196</link>
		<dc:creator>Sebastian</dc:creator>
		<pubDate>Sun, 24 Feb 2008 15:06:53 +0000</pubDate>
		<guid>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1196</guid>
		<description>Ok Tim, lets discuss What If Nofollow * thingies.

When Google spots a condomized link, the algo tries to figure out the publisher's intention:
- The publisher is too lazy to moderate user generated links.
- The publisher has no clue that some or all links are condomized.
- The publisher wholeheartedly disagrees with the link destination's content, or hates its publisher.
- The publisher fell for search engine FUD and nofollow's everything except google.com and the W3C.
- The link destination is crap.
- What else?

Next the algo looks at the publisher's authority, editorial competence as well as trust gathered so far, and checks whether the link is somewhat related and how relevant the publisher's textual contents are for the link destination.

Now if the link destination as well as the source page are not too dubious, none of the two is red flagged for spammy practices or has other negative signals like assumed payment for the hypervote or so on file, the algo starts to distrust the necessity of a link condom. 

Of course Matt told the algo that a condomized link must not pass PageRank nor anchor text, but it's smart. It thinks that even when it doesn't factor in the PageRank the link could carry, nor the net power of its anchor text, it has spotted a valuable relevancy signal, so why not use it accordingly? Thus the algo scrubs words and phrases which it considers relevant to the link destination from the source page and assigns them along with a scoring to the link destination. It logs a short "bah humbug" note gibing Google's public rel-nofollow definition and doubles the relevancy score for the phrase the publisher has put in the condomized anchor text. 

The algo grins like a Cheshire cat. No harm done to the official nofollow procedure, because neither PageRank nor anchor text were passed (e.g. the link destination's cached page copy will not show a hint like "the search term appears only in links to this page"), but mission &lt;em&gt;outsmart nofollow for the sake of our search quality&lt;/em&gt; accomplished. 

Sounds at least somewhat plausible. What do you guys think?</description>
		<content:encoded><![CDATA[<p>Ok Tim, lets discuss What If Nofollow * thingies.</p>
<p>When Google spots a condomized link, the algo tries to figure out the publisher&#8217;s intention:<br />
- The publisher is too lazy to moderate user generated links.<br />
- The publisher has no clue that some or all links are condomized.<br />
- The publisher wholeheartedly disagrees with the link destination&#8217;s content, or hates its publisher.<br />
- The publisher fell for search engine FUD and nofollow&#8217;s everything except google.com and the W3C.<br />
- The link destination is crap.<br />
- What else?</p>
<p>Next the algo looks at the publisher&#8217;s authority, editorial competence as well as trust gathered so far, and checks whether the link is somewhat related and how relevant the publisher&#8217;s textual contents are for the link destination.</p>
<p>Now if the link destination as well as the source page are not too dubious, none of the two is red flagged for spammy practices or has other negative signals like assumed payment for the hypervote or so on file, the algo starts to distrust the necessity of a link condom. </p>
<p>Of course Matt told the algo that a condomized link must not pass PageRank nor anchor text, but it&#8217;s smart. It thinks that even when it doesn&#8217;t factor in the PageRank the link could carry, nor the net power of its anchor text, it has spotted a valuable relevancy signal, so why not use it accordingly? Thus the algo scrubs words and phrases which it considers relevant to the link destination from the source page and assigns them along with a scoring to the link destination. It logs a short &#8220;bah humbug&#8221; note gibing Google&#8217;s public rel-nofollow definition and doubles the relevancy score for the phrase the publisher has put in the condomized anchor text. </p>
<p>The algo grins like a Cheshire cat. No harm done to the official nofollow procedure, because neither PageRank nor anchor text were passed (e.g. the link destination&#8217;s cached page copy will not show a hint like &#8220;the search term appears only in links to this page&#8221;), but mission <em>outsmart nofollow for the sake of our search quality</em> accomplished. </p>
<p>Sounds at least somewhat plausible. What do you guys think?</p>
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		<title>By: Sebastian</title>
		<link>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1195</link>
		<dc:creator>Sebastian</dc:creator>
		<pubDate>Sun, 24 Feb 2008 14:31:30 +0000</pubDate>
		<guid>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1195</guid>
		<description>Thanks Miguel, unfortunately I can't make it to SMX West.</description>
		<content:encoded><![CDATA[<p>Thanks Miguel, unfortunately I can&#8217;t make it to SMX West.</p>
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		<title>By: Miguel</title>
		<link>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1194</link>
		<dc:creator>Miguel</dc:creator>
		<pubDate>Sun, 24 Feb 2008 13:53:59 +0000</pubDate>
		<guid>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1194</guid>
		<description>Sebastian, thanks for this test and your comments. It is always refreshing to see such technical people playing in the world of organic SEO, testing things and using methodolgies to prove certain points. 

I have to say that the idea of nofollow links and whether or not they are in fact passing authority is probably one of the most hot topics in our field right now. I hope that it gets alot of attention at SMX west. And if you are going to be there is would be great to get a chance to meet you.</description>
		<content:encoded><![CDATA[<p>Sebastian, thanks for this test and your comments. It is always refreshing to see such technical people playing in the world of organic SEO, testing things and using methodolgies to prove certain points. </p>
<p>I have to say that the idea of nofollow links and whether or not they are in fact passing authority is probably one of the most hot topics in our field right now. I hope that it gets alot of attention at SMX west. And if you are going to be there is would be great to get a chance to meet you.</p>
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		<title>By: Tim Nash</title>
		<link>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1193</link>
		<dc:creator>Tim Nash</dc:creator>
		<pubDate>Sun, 24 Feb 2008 10:52:23 +0000</pubDate>
		<guid>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1193</guid>
		<description>First off all as this was out in the real world I cannot guarantee a splog didn't pick up one of the linkers page and remove the nofollow. Infact its for this reason all these tests rarely work 100%

However following your idea I did a search for &lt;a href="http://www.google.co.uk/search?q=clueless google bomb"&gt;clueless Google Bomb&lt;/a&gt;. If you were right and it wasn't picking direct anchor text we should see the page in the SERPs for other really uncompetitive terms. 
Nada I'm all for another explanation and will continue to test various ideas. But thought I would throw the hand grenade into the works
p.s thanks for correcting the previous link</description>
		<content:encoded><![CDATA[<p>First off all as this was out in the real world I cannot guarantee a splog didn&#8217;t pick up one of the linkers page and remove the nofollow. Infact its for this reason all these tests rarely work 100%</p>
<p>However following your idea I did a search for <a href="http://www.google.co.uk/search?q=clueless google bomb">clueless Google Bomb</a>. If you were right and it wasn&#8217;t picking direct anchor text we should see the page in the SERPs for other really uncompetitive terms.<br />
Nada I&#8217;m all for another explanation and will continue to test various ideas. But thought I would throw the hand grenade into the works<br />
p.s thanks for correcting the previous link</p>
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		<title>By: Sebastian</title>
		<link>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1192</link>
		<dc:creator>Sebastian</dc:creator>
		<pubDate>Sun, 24 Feb 2008 09:41:08 +0000</pubDate>
		<guid>http://sebastians-pamphlets.com/how-to-dynamically-change-nofollow-to-dofollow/#comment-1192</guid>
		<description>Tim, provided all your links were truly condomized and nobody has put a clean link at places not under your control, that's astonishing at the first sight.

Think outside the box. What if your tiny link grenade worked &lt;b&gt;although&lt;/b&gt; none of your links passed PageRank and anchor text? Google found a couple somewhat trusted pages talking about "clueless numpties" and "websearchpr dot com". The pages on Websearchpr are not indexable and the URI's linkpop is pretty weak, hence Google needs other signals to figure out what the heck these assclowns do (perhaps they've even checked the signals provided by you guys against the crawled but not indexed contents of websearchpr dot com). Like with sterile low-life directory links that some folks suspect to pass imaginary juice, or UGC mentions in sterilized SM environments, this could lead to the SERP you've linked. Maybe its the textual content, including condomized anchor text, not the nofollow'ed links that created Websearchpr's relevance for "clueless numpties"?</description>
		<content:encoded><![CDATA[<p>Tim, provided all your links were truly condomized and nobody has put a clean link at places not under your control, that&#8217;s astonishing at the first sight.</p>
<p>Think outside the box. What if your tiny link grenade worked <b>although</b> none of your links passed PageRank and anchor text? Google found a couple somewhat trusted pages talking about &#8220;clueless numpties&#8221; and &#8220;websearchpr dot com&#8221;. The pages on Websearchpr are not indexable and the URI&#8217;s linkpop is pretty weak, hence Google needs other signals to figure out what the heck these assclowns do (perhaps they&#8217;ve even checked the signals provided by you guys against the crawled but not indexed contents of websearchpr dot com). Like with sterile low-life directory links that some folks suspect to pass imaginary juice, or UGC mentions in sterilized SM environments, this could lead to the SERP you&#8217;ve linked. Maybe its the textual content, including condomized anchor text, not the nofollow&#8217;ed links that created Websearchpr&#8217;s relevance for &#8220;clueless numpties&#8221;?</p>
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